Path of Exile
Path of Exile is a free-to-play PC online action role-playing game set in a dark fantasy world. Created by independent developer, Grinding Gear Games, Path of Exile, raised over $1.2 million dollars through their own crowd-funding efforts. MMPR started working with Grinding Gear in December 2012, and helped expand the coverage of the game tenfold through a two city media tour and a number of other PR efforts, as well as an online advertising campaign. Path of Exile launched its open beta test at the end of January 2013, and plans on doing a full launch in September 2013.